Vampire's Wife's with H&M bold and feminine.

NEW YORK,  H&M is extremely joyful to announce a collaboration with trend manufacturer The Vampire's Wife, the brainchild of British designer, mannequin and muse Susie Cave. A trend insider favorite, The Vampire's Wife is recognised for flattering silhouettes, glamourous small print and an unbridled get together of female and the woman form. The series is revolutionary in each mind-set and fabrication; clothes are made from sustainably sourced materials. The series will be handy in chosen shops and on-line at HM.com commencing October 22nd.

 

"It used to be a exquisite honour to be requested to be the dressmaker and the innovative director of The Vampire's Wife's collaboration with H&M. H&M went to wonderful lengths to convey the darkish and sensual world of The Vampire's Wife to life. I hope this series offers as tons pleasure to these who put on it, as it did for me to create it," says Susie Cave, Creative Director and Designer.

The Vampire's Wife's collaboration with H&M is daring and feminine. Statement portions encompass the lace mystique mini gown with signature shoulders, the velvety mini gown and the romantic silvery lace cape, all comprised of recycled nylon and recycled polyester. The Vampire's Wife's signature center of attention on silhouette shines on the street-sweeper size lace costume with retro ruffled hem. Accessories inspire whimsy, as attraction necklaces, bracelets and ear cuffs characteristic eye, cloud, and of course, vampire tooth iconography. Fingerless lace gloves and white removable ruffled collar are each playful too. Classic black dominates the collection for an invitingly mysterious feel, with shimmery silver lace, opulent button cuffs and wealthy velvet textures including a luxurious tone.

"With this collaboration, H&M and The Vampire's Wife prefer to exhibit our clients that trend can, and should, empower and encourage girls to experience like the great model of themselves. We've lengthy been stimulated by using Susie's electricity and manufacturer values and we're overjoyed to be doing this surely very different series together," says Maria Östblom, Head of Design Womenswear at H&M.

Together with H&M, Susie Cave invitations us into The Vampire Wife's world with key marketing campaign subject matters of strength, vulnerability, intimacy, the unknown and womanhood. Brand muse Samantha Snow, mannequin Eva Apio and British poet Greta Bellamacina are the stars of the campaign.